The 5th edition of my Internet Marketing book, co-authored with Fiona Ellis-Chadwick, is published and now available on Amazon: Digital Marketing: Strategy, Implementation and Practice.
Thank you if you’ve bought previous editions or reviewed it – the feedback has spurred me on to write each new editions and try to keep them strategic, practical and up-to-date. If you have any comments or suggestions on how you found it or how it helped you, please let me know via Linked In.
I’m “getting with the times” and decided to rename it to “Digital Marketing: Strategy, Implementation and Practice”. We’ve even designed in QR codes to link each chapter through to updates on Smart Insights Book Support.
Wow – 10 years is a long time – here is the first edition from 2001:
and my favourite cover from 2006 where we have a bit of a community vibe starting: