About
This site is my personal blog with ideas to help students, professionals or lecturers using my text books in their studies or careers.
Visit my main Smart Insights Digital Marketing site for in-depth advice and regular updates on the latest developments.
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Latest Ebooks and planning templates
On Smart Insights you can download my latest practical Ebooks on digital marketing. These show how to develop digital strategies and manage the tactics that matter like conversion optimisation, SEO, social media and email marketing.
